Privacy Policy

Last Updated: December 30, 2025

1. Information We Collect

1.1 Personal Information

We may collect personal information that you voluntarily provide to us, including but not limited to:

• Name and contact information (email address, phone number, mailing address)
• Account credentials (username, password)
• Payment and billing information
• Device information (device IDs, MAC addresses, IP addresses)
• Profile information for family members (names, ages, device assignments)

1.2 Usage and Network Data

To provide our parental control and internet safety services, we collect:

• Browsing history and website access logs
• Network traffic data and DNS queries
• Application usage and device activity
• Time and duration of internet sessions
• Content filtering and blocking events
• Search queries (to enforce safe search)

1.3 Automatically Collected Information

We automatically collect certain information when you use our services:

• Device type, operating system, and browser information
• IP address and geographic location
• Cookies and similar tracking technologies
• Log files and usage analytics

2. How We Use Your Information

We use the information we collect for the following purposes:

• Provide Services: To deliver, maintain, and improve our parental control and internet safety features
• Content Filtering: To block inappropriate content and enforce safe browsing rules
• Account Management: To create and manage your account, process payments, and provide customer support
• Monitoring & Reports: To generate activity reports and alerts for parents about their children's online activity
• Security: To detect, prevent, and respond to security threats, fraud, and malicious activity
• Communication: To send service updates, notifications, and customer support messages (including SMS if you opt in)
• Analytics: To analyze usage patterns and improve our services
• Legal Compliance: To comply with legal obligations and enforce our terms of service

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

3.1 Service Providers

We may share information with trusted third-party service providers who assist us in operating our services, including:

• Cloud hosting and infrastructure providers
• Payment processors
• Customer support platforms
• SMS messaging providers (e.g., Twilio)
• Analytics and monitoring services

These providers are contractually obligated to protect your information and use it only for the purposes we specify.

3.2 Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Valid legal process (subpoenas, court orders, warrants)
• Requests from law enforcement or government agencies
• Protection of our rights, property, or safety, or that of others
• Emergency situations involving danger of death or serious physical injury

3.3 Business Transfers

If KidSentric is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

4. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. Specifically:

• Account Information: Retained while your account is active and for a reasonable period after account closure
• Browsing History & Logs: Typically retained for 90 days to 1 year for monitoring and reporting purposes
• Payment Records: Retained as required by law for tax and accounting purposes
• Support Communications: Retained for customer service and quality assurance purposes

You may request deletion of your data by contacting us at [email protected].

5. Children's Privacy

KidSentric's services are designed to protect children online. While we collect data about children's internet usage to provide parental control features, we do so at the direction of parents or guardians.

If you believe we have inadvertently collected information from a child without proper consent, please contact us immediately at [email protected].

6. Data Security

We implement appropriate technical and organizational security measures to protect your information, including:

• Encryption of data in transit (TLS/SSL) and at rest
• Secure authentication and access controls
• Regular security audits and vulnerability assessments
• Restricted access to personal information on a need-to-know basis
• Employee training on data protection and privacy practices

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal retention requirements)
• Data Portability: Request a copy of your data in a portable format
• Opt-Out: Opt out of marketing communications or SMS messages (reply STOP)
• Withdraw Consent: Withdraw consent for data processing where consent is the legal basis

To exercise these rights, please contact us at [email protected].

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. These technologies help us:

• Remember your preferences and settings
• Understand how you use our website
• Improve our services and user experience
• Provide personalized content and features

You can control cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.

9. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party services you access.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make material changes, we will:

• Update the "Last Updated" date at the top of this policy
• Notify you via email or through our service
• Provide a prominent notice on our website

Your continued use of our services after any changes indicates your acceptance of the updated Privacy Policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

12. Jurisdiction and Compliance

KidSentric operates in the United States and complies with applicable U.S. federal and state privacy laws. If you are accessing our services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers and central database are located.

By using KidSentric's services, you acknowledge that you have read and understood this Privacy Policy.